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The Wise approach – Turning user interviews into conversations

July 10 @ 12:00 pm 12:45 pm EDT

[URL of this event: https://usercalendar.com/event/the-wise-approach-turning-user-interviews-into-conversations/] Running effective user interviews is not just about what you ask, but how. Turning a potentially rigid Q&A into a seamless conversation, you can help your participants open up, which allows you to unlock deeper insights. ‍Dalia El-Shimy, Director of UX Research @ Wise, has spent her professional career perfecting her approach to turning user interviews into human discussions.In our webinar on July 10th, we’ll explore how she prepares discussion guides in a dialogue form or the techniques she uses to create a conversational atmosphere.



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