UX research has been undergoing a dramatic shift, in both principle and practice. The need for agile decision-making has fueled demand for research and yet it is often unappreciated. How can we reframe what we do, in order to ensure that human-centered research remains vital to businesses? And how do we address the lack of...
Ruby Pryor, a global UX Research expert, will share trends in UX research and three practical strategies that researchers and research leaders can use to navigate those trends to increase their impact. She will also share her four-level framework for communicating UXR impact and lead a discussion of the categories and types of metrics that...
More and more, research is being carried out by people who aren't dedicated researchers. What does this mean for the researcher role? And how can researchers bring value to a company in this brave new world? It’s time to reshuffle how we think about the role! Join us for a session with Julian Della Mattia...